A $55 Billion Wave.
No One to Catch It.
Southeast Asia is investing $55.2 billion in AI infrastructure. Financial services leads adoption. The infrastructure layer is wide open — and Cloudsway has the technology to own it. What it lacks is the local market credibility, the English-language positioning, and the senior network to unlock it.
World-Class Infrastructure.
Limited International Trust.
Cloudsway's current customer list — TikTok, Bilibili, MiHoYo, Kimi — is almost entirely Chinese-headquartered. The China playbook cannot be copy-pasted into Singapore or New York. International enterprises buy differently. This is not a technology problem. It is a trust, positioning, and network problem.
The First 90 Days.
Proof Points. Then Scale.
Country-by-country. Financial services first. Build proof points, then expand. The goal in the first 90 days is not to close $10M in ARR — it is to secure 2–3 strategic pilot customers that become the case studies unlocking the rest of the region.
Define ideal customer profiles for each market. Identify top-50 target accounts in financial services per country.
Build the outbound motion — messaging, sequencing, objection handling — adapted for each market's buying culture.
Translate Cloudsway's Chinese-market positioning into compelling English-language narratives for SEA enterprises.
Identify and engage local channel partners, system integrators, and cloud alliances in each market.
Map the AI infrastructure landscape in each market — who's there, what they're selling, and where Cloudsway wins.
Leverage deep financial services network to create warm introductions and accelerate the first deals in each market.
A rep can execute a playbook, but they cannot build one. Right now, you don't have an international sales motion. I build the architecture first — the messaging, the targeting, the positioning. Once the model is proven, you hire reps to scale it.
Enterprise infrastructure sales have 6–9 month cycles. The first 90 days are about securing 2–3 strategic pilot customers. Those pilots become the case studies that unlock the rest of the region.
Compare it to the cost of a failed hire, or 6 months of cold outreach with no network. I bring the network, the framework, and the domain expertise in one engagement — and I can open doors that a new hire cannot.
Companies That Have
Already Said Yes
The Sales Movement has delivered results for some of the most recognised names in global fintech, payments, and financial services — the exact sector Cloudsway is targeting for international expansion.
Global blockchain payments and enterprise crypto infrastructure. Ned helped Ripple build their sales motion and enterprise outreach strategy across Asia.
The world's leading international money transfer platform. Worked with Wise on sales strategy and market positioning for their B2B expansion in Southeast Asia.
Global reinsurance leader operating across Asia Pacific. Engaged The Sales Movement for enterprise sales training and pipeline development strategy.
Institutional clearing and prime brokerage services. Worked with RQD on their go-to-market strategy and sales playbook for institutional clients.
followers
sales expertise
Choose Your
Level of Partnership
All engagements are monthly retainers with no long-term lock-in. Start where you need to, scale when you're ready.
Full international sales strategy for your target markets. ICP definition, competitive mapping, positioning, messaging framework, and a prioritised target account list — plus a content strategy to build Cloudsway's international voice.
Everything in Strategy, plus hands-on execution support. Ned works directly with your team to implement the playbook — outbound sequencing, channel partner engagement, pipeline development, and active content creation to build Cloudsway's international brand.
The complete engagement. Ned personally opens doors, runs discovery calls, drives deals through the pipeline, and leads Cloudsway's content strategy — building the international brand and the pipeline simultaneously.
34 Years. 5 Companies.
Two Markets.
The relationships, the market knowledge, and the sales expertise Cloudsway needs to break into international markets — in one person. Not a generalist consultant. Someone who has built the exact businesses that Cloudsway's target customers run.
Southeast Asia and the United States are where Ned's connections run deepest — built over 34 years of operating, selling, and building businesses across both markets.
Ready to Start
on Monday.
A 3-month initial engagement to prove the model, build the playbook, and get the first pilots in motion. At $7,500/month, that is a $22,500 investment to build Cloudsway's entire international sales engine.
Cloudsway has the infrastructure. Ned has the network and the playbook. The Southeast Asia and US opportunity will not wait — and neither should this partnership.